We conducted some market research to discover how people in our target audience receive our production logo and if our creation has been successful. We sat a collection of randomly selected people down who we intend to be part of our target audience and asked them a selection of questions:
- Do you like our logo, if so why?
- Does the production company name fit well with the logo?
- What genre do you think our opening sequence will be?
- If we tell you our genre is thriller, do you think it fits well?
- Is there anything we can improve?
After asking these questions we have come to the conclusion that our logo fulfils all the qualities required for a high quality, professional and memorable film production logo.
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